HubSpot Interactive Video Integration

Mindstamp connects directly to your Hubspot CRM platform, allowing you to track, trigger and augment your existing CRM, contact management and marketing processes and workflows with the power of interactive video.

How does it work?

Hubspot is a powerful platform for contact management, marketing automation, inbound marketing and more. Interactive video can dramatically enhance Hubspot marketing campaigns by deeply engaging viewers and driving action and next steps.

With Mindstamp’s Hubspot integration, you can:

Personalize your Content
Directly integrate Mindstamp interactive videos in your Hubspot landing pages and personalize those videos with any data you know about the Contact or Company of the viewer.
Sync Activity to HubSpot
Based on how your viewers interact with your Mindstamp videos, directly track all views, clicks and questions as Hubspot activities associated with your contacts.
Create Dynamic Lists
Use Hubspot dynamic list enrollment in Hubspot to trigger marketing automations and campaigns based on viewer interactions.
Automate Marketing
Integrate data from the Mindstamp video, such as what the viewer clicked on or how they responded to questions, to dynamically change subsequent marketing communications including email content or follow-on interactive videos.
Create and Update Contacts
Create new contacts in Hubspot based on Mindstamp’s lead and viewer info capture functionality, including name, email and phone number.
Assign Tasks
Assign tasks to sales team members to follow-up with deeply engaged or high interest / high value viewers based on their engagement with your interactive videos.
Qualify Leads
Integrate Mindstamp interactive video actions or responses into your Hubspot lead scoring to identify and prioritize marketing qualified leads (MQLs) and sales qualified leads (SQLs).
Measure Success
Track the success and issues with account or customer onboarding activity through product demonstrations or self-guided interactive video tutorials.
Create Custom Reports
Create custom Hubspot dashboards and reports based on Mindstamp view and interaction data.
Update Explicit Fields
Directly associate Mindstamp question responses with existing Hubspot Contact custom properties.

Sounds great! How can I start?

Configurating the Mindstamp integration with Hubspot is just a few clicks. You authenticate Mindstamp to your Hubspot account and then choose what videos, views and interactions connect into Hubspot. Contact Us to learn more.

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