Let’s face it - questions aren’t always as easy as A,B,C,D. In today’s online world, asking the right questions is more important than ever. While there’s certainly still a place for multiple choice, sometimes your questions require something a little more personal. With the Video Response question type, bring the human element to answers and assess not only the material - but the presentation of the material.
Setting up a Video Response question is easy! Simply click on the Question interaction and select “Video Response” under the Question Type. Once it’s selected, simply add your prompt, choose a time limit (if applicable), then hit save. Your viewer's experience will pause when the question appears and they’ll be prompted to record a video on the spot.
When you think about examples of Multiple Choice simply “not cutting it” in terms of response collection, Customer-Facing interactions should be high up on the list. Sure, a trainee or employee may learn from traditional A,B,C,D assessment (if they’re paying attention!) but you as an instructor are lacking serious intel that could greatly enhance your ability to coach and train. With the video response type, you’re able to present a customer scenario to a learner, then have them emulate a response on-camera. This lets you assess unspoken factors that make a huge difference in the eyes of the customer. Things like facial expressions, tonalities, mannerisms, and more. Let your training content help build a better team with the video response type.
Another excellent example of valuable video responses lies within sales training. Body language plays a huge part in how a customer perceives a salesperson and therefore sees your brand. What’s more, the old adage “it’s not what you say - it’s how you say it” couldn’t be more true! Ensure your sales team is putting their best foot forward when presenting, and coach behaviors like avoiding eye-contact, saying things with an unpleasant tone, and other crucial aspects that are simply impossible to assess with traditional response types.
With e-learning carving out a permanent place in modern education, it’s never been more important to engage students in ways similar to in-person experiences. If you’ve assigned your class a group project, consider applying video response questions simulate “presenting to the class/instructor.” The student will be able to recite the material they studied or prepared, and develop key social skills in the process.